With the net being alive with Cloverfield rumors, puzzles and links, it seems to have given studios and fans new ideas on how to market a film. The latest for The Bourne Ultimatum sounds kind of intriguing; albeit a little too much work for me.

     Movieweb is reporting that starting Monday, July 16th, Google and Universal pictures have set up a system that allows you to log onto the intrawebs and “track” Bourne utilizing Google Search, Maps, Earth, Images, Translate and YouTube. According to the story,

     …players will track Bourne online, in the hopes that what he knows will prove helpful in their own quests. With new clues and active game play provided to site visitors each weekday — 15 in total — the game concludes on the film’s opening day. Along the way, registered users will have the chance to win amazing prizes, including the grand prize: a 2008 Volkswagen Touareg 2, designed to the specifications of the car seen in the film, as well as a four-city trip to international destinations featured in the movie and $25,000.

     Starting Monday, you’ll be able to sign up for free and gain access to exclusive clips as you prgress through the game. It sounds like too much work for me to care (especially since I think the whole franchise is a bit over-rated anyway). But I’ll definitely at least check it out on Monday and see how it starts.

     You too can play by signing up over at http://www.google.com/bourne. If you’re not in USA or Canada, there’s an alternate version of the game for you too. Just make sure to use the drop down menu on the main page to select your country.

     Once this thing takes off, I’d love to hear people’s findings and experiences as they play this game. If it turns out to be kind of cool and if I can keep the boss off my back long enough, I may decide to go ahead and track Bourne if it seems worth it. Anyone else have any interest in playing this “game”?